We're Jessica and Jamie – sisters, best friends, and the creators of SewTites® magnetic sewing pins.
Jamie (the one on the right and the younger one, in case you were wondering) is a lover of all things modern fabric, quilting, and sewing.
After watching our mom, Amy, sew many Halloween costumes, Christmas PJs, and quilts as a child, Jamie started sewing when she made a king size (!) log cabin quilt for her now-hubby over a decade ago. She was hooked.
One day in early 2017, while working on a bag, she decided to use magnets to "pin" the leather pocket in place while piecing.
She called up Jessica and told her about the simple and functional idea.
Jessica, who is a career marketer and graphic designer, replied "That has to be a problem other people have – we should market it!"
The idea went by the wayside, however, for about a year while we were working on another business called Culcita (which we've since shut down to focus on SewTites).
But then... we needed a giveaway for our QuiltCon 2018 booth. We decided this was the perfect opportunity to test market the concept. So, we came up with the SewTites name, had some prototypes made up, and handed them out.
Turns out, the response was overwhelming – just about everyone thought they were ingenious and amazing!
So, we had our first production run whipped up, put up a website, started posting about them on social media, and sent some to our subscribers.
Within a few months, distributors got wind of SewTites and started calling.
Today, SewTites are distributed in the US, Canada, Australia, and Europe – and we ship globally from our home base in Billings, Montana as well.
We're extremely grateful for those who have embraced this new way of pinning, given us ideas for uses we hadn't even thought of (Kitty Wilkin, we're looking at you!), spawned ideas for new models, collaborated with us (hello, Tula Pink!), and shared SewTites with their business associates and quilty friends. We wouldn't be on this incredible journey without you, so thank you!
Our mission at SewTites is to empower ourselves and others to "Live Magnetically" – as fully and intentionally as possible.
As a part of that mission, we donate 5% of annual profits to FCCLA, an organization that teaches teens life skills, including sewing, on their path to adulthood.
Here's to easier pinning and living magnetically!
Jessica & Jamie
P.S. If you're Canadian 🇨🇦 , Jamie recently purchased a quilt shop in Calgary called Out of Hand Quilting. Check her out online, on Facebook or Instagram, or visit her treasure trove of a shop when you're in the area. Yes, they carry SewTites!